Free Marketing Workshop Zoom. May 4th with PAUL Partnership.

I did a lot of courses with PAUL Partnership Limerick and always found them to be excellent and professional. Even though I wasn’t sure what the business I was going to set up, I just knew I’d need these skills one day. And here I am, a few years later running an innovative poetry press.

Terry Harmer from NLC Training will deliver an online Marketing Workshop on Wednesday 4th May – this workshop is ideal for small business owners looking to gain an understanding of Marketing terminology and principles, and an awareness of the importance of effective Marketing strategies for their business.

AIM:   To provide participants with an understanding of Marketing terminology & principles, and an awareness of the importance of Marketing for their business.

OBJECTIVES:  On completion of this workshop, participants will be able to:

  • Write an affordable Marketing plan
  • Target and profile their markets
  • Identify the best way to get their message across
  • Develop their own Marketing material


*     Target Marketing, Segmentation & Positioning

*     Profiling your Customers

*     SWOT & PEST Analysis

*     Clarifying your Customer Value Proposition

*     Advertising, Branding & Public Relations

*     Developing an affordable Marketing Action Plan

Date:              Wednesday 4th May            

Time:               10am to 3pm          

Cost:               FREE

Trainer:          Terry Harmer, NLC Training – Terry specialises in designing and implementing training programmes and modules modelled on world class companies, using best practice initiatives, to train Sales, Customer Service, Communications, Teambuilding, Leadership, and People Management.  Terry has extensive sales experience and delivers a most engaging workshop.

This course will be delivered online via Zoom (Video Conferencing App) in a secure, password-protected session.

Zoom is free and easy to download onto any device (smartphone, tablet, laptop or PC.)

Further instructions will be forwarded to participants in advance of the workshop date.

Bookings:                   Jane O’Mahony on 061-419388 or email

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